Public Relations
The Chicago Southland Chamber of Commerce’s Public Relations Division creates vital opportunities for Southland businesses and their executive leaders and owners. The focus of the division is to foster the right communications support for community-based business development and empower other members to shop and buy local.
The PR and Marketing Division informs as many media outlets as possible about the Chamber’s:
- Local or National Initiatives
- Industrial and Trade Awards
- Important Accomplishments
PR and Marketing utilizes Chamber press releases to get members’ messages posted and into the hands of media outlets that they could not reach individually since the information might not be considered “newsworthy” on its own.
As part of the Chamber, members’ messages get rolled into the Chamber’s message and become a stronger voice in the marketplace and therefore is picked up and published in most media outlets.
In 2012, our definite goal for the Chamber is to expand media relationships and media sponsors for both radio and broadcast platforms.
Business Activities Q&A
Describe the Division in three words. Current, Accurate, Efficient
What expectations do you have for the Division? To publish the Annual Membership Directory, produce Q3 and Q4 E-Newsletters and continue to foster media relationships to spread our message.
“Run the first lap as fast as you can, and then gradually build up speed.” John Doolin, Advertising Director, Sun Times Media/SouthtownSTAR